NutriB2B — Lead Qualification & Sales Alignment (video transcript) This is lead qualification. We sort the real buyers from the tire kickers, before your sales team spends time on them. Together we agree what a good lead looks like, then we ask every inquiry the questions that matter. Your sales team gets the good ones with full notes: what the buyer said, what is missing, and the agreed next step. Explore NutriB2B and ask us about qualification. Give your sales team better conversations.